Our Strategic Plan


The Yawuru Corporate Group Strategic Plan is a well-considered document that reflects the aspirations of the Yawuru Corporate Group to succeed in a range of areas whether it be economic, cultural, in governance, land management or language revival.

Yawuru’s statement of purpose in its 2016 - 2020 Strategic Plan is “Making Mabu Liyan real for all, always”. Liyan (holistic wellbeing) informs how NBY works with community, country and culture.


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Our Purpose

“Making mabu liyan real for all, always” People, land, culture, prosperity.

Our Mission

The Yawuru PBC holds the Yawuru Native Title rights and interests and the Corporate Group carries out tasks to provide for the long-term wellbeing of Yawuru people.

The Yawuru corporations do this through respect and active maintenance of Language, Law and Culture; through prudent investment in such matters as land development and businesses or other income generating activities; and through investment in health, housing and education.

The work of the Yawuru corporations to create and grow Yawuru Equity will enable Yawuru people to be active participants and contributors, as well as beneficiaries, of sustainable economic, cultural and social practices, so that they can care for and enjoy their land, values and culture in perpetuity, while enhancing families and the community in which they live.

Our Vision

The Yawuru community supports individual and family aspirations while being firmly rooted in the Bugarrigarra so that customary law and practice is a living part of family life and celebration.

The Yawuru community is an inclusive community that incorporates and enhances traditional Broome values of inclusiveness, hospitality and friendship. The Yawuru community believes that benefits flowing from the Native Title determination, while allowing rewards for personal endeavour, should always flow to the benefit of the community as a whole.

The Yawuru corporations invest to work for these aspirations and to build a Yawuru economy where families seek and have ongoing opportunities for employment and business.

Our Values


  • Mabu Liyan

    Business is conducted with a clear heart, and an open and honest but respectful behaviour, incorporating integrity and transparency; that issues outside the Yawuru sphere are dealt with outside and not brought in to affect Yawuru business.

  • Country As Foundation

    Recognition in business, policy and strategy that country is the foundation; that proper respect for land will be recognised and maintained; that if you look after Country it will look after you.

  • Culture Is Knowledge

    From the Bugarrigarra comes knowledge of right and wrong, transparency, accountability, acceptance of responsibility, and the depth of knowledge as to how business is conducted in culturally appropriate ways.

  • Build for the Future

    All business, policy, practice and direction should be conducted for the sustainability of Yawuru society and culture in perpetuity and the building of Yawuru Equity and to create mabu liyan (positive Yawuru wellbeing); that short term gain is only appropriate if they actually build long-term outcomes.

  • Together, not individually

    In accordance with the values upheld during the struggle to achieve Yawuru Native Title determination, recognition that the Yawuru Corporate Group is about the whole, and while recognising individuals and families is important, decisions are taken for the benefit of all and not for individual segments of Yawuru society.

  • Individual and corporate responsibility and accountability

    While the corporations are accountable to Yawuru people, Yawuru individuals are also aware of their responsibility, commitment and avoidance of self-interest in working for the benefit of the whole Yawuru community.